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Matthew Joseph
About
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Logo Design Client Questionnaire
CORE IDENTITY
Name
*
First Name
Last Name
Email
*
Business Name
*
List the way you want it on the logo and any other derivatives.
What does your business do?
*
Please provide a brief and factual explanation.
What is your Brand Heart?
*
Brand Heart refers to a brand's core values and purpose that define its identity and guide its actions, going beyond its products or services. List your purpose, vision, mission, and values.
What is your brand personality?
*
Brand personality is the set of human characteristics and values that a brand embodies and projects to establish an emotional connection with its audience.
Who are your ideal customers?
*
Who are your competitors, and where do you position yourself within the market?
*
What sets you apart from your competitors?
*
VISUAL IDENTITY
Do you have an idea for your new logo?
*
Are there any elements you want to see included in your logo design?
*
Do you want your logo to include text-only, text and graphic, or graphic only?
*
Does your logo have a tagline?
*
Are there any well-known logos you like?
*
What emotions or meanings do you want your logo to convey?
*
What colors would you like in your logo?
*
Is there a particular font you want for your logo?
*
PROJECT DETAILS
What is your timeframe?
*
What is your budget?
*
How do you plan to use your logo?
*
Thank you!